Bluetooth SIG Inc. v. FCA US Ltd. Liab. Co., No. 21-35561, 2022 U.S. App. LEXIS 9204 (9th Cir. Apr. 6, 2022)
The right of a trademark owner to control the distribution of its trademarked product does not extend beyond the first sale of the product, and trademark rights are “exhausted” as to a given item upon the first authorized sale of that item. This first sale doctrine applies not only to the resale of the product in unmodified form by the… Read More